About Us
Our Story
The Philippine Business Coalition for Women Empowerment (PBCWE) was launched in March 2017 through Investing in Women, an initiative of the Australian Government. In the Philippines, IW has partnered with the Philippine Women’s Economic Network (PhilWEN) to create a business coalition to pursue Gender Equality (GE) in the workplace and Women’s Economic Empowerment (WEE) nationwide.
PBCWE is made up of influential businesses that are large employers who will take the appropriate steps to improve gender equality in their own workplaces and to influence businesses, both in their supply chains and other large businesses, and to also become better employers of women.
Vision and Mission
To be the leading Business Coalition that advocates for workplace gender equality and promotes the economic empowerment of women.
To actively promote and effectively communicate the benefits of workplace gender equality and women’s economic empowerment and to provide business strategies that create productive workplaces through gender diversity and inclusivity.
Core Values
Quality
PBCWE is committed to excellence and the highest standards of discipline to continually improve itself and its offerings.
Leadership
PBCWE believes in walking the talk and wants to create thought leaders that will advocate for workplace gender equality.
Purposefulness
PBCWE believes in thoughtful and considerate activities that are aligned with its overall vision and mission.
Collaboration
PBCWE works with like-minded organisations equipped with a shared vision to effectively achieve the goals of the Coalition.
Governing Council Members (2023-2026)
Executive Committee
Ma. Aurora “Boots” Geotina-Garcia
Chairperson
(representing the Philippine Women's Economic Network)
Anna Chua-Norbert
Vice-Chairperson
(representing DDB Group Philippines)
Nina Aguas
Treasurer
(representing The Insular Life Assurance Co., Ltd.)
Audit Committee
Membership Committee
Executive Team
Julia Andrea Abad
Executive Director
Amor M. Curaming
Program Manager
Donna Queen Ibeas
Finance Manager
Ana Marie J. Bobadilla
Partnerships Manager
Jennifer Love Reyes-Reyes
Business Development and Marketing Manager
Antoinette P. Santos
Policy and Communications Specialist
Jennifer Anne Mendoza
Membership and Client Engagement Specialist
Meirin Marie Jo L. Negapatan
Monitoring, Evaluation, and Learning (MEL) Coordinator
Maria Lourdes Latada
Finance and Grants Specialist
Amica Laine Francisco
Program Officer
Champions of Change Coalition Philippines (CCC PH)
Reuben James T. Barrete
Program Director
Reyina Keren Silva-netto
Program Associate
